Movie Night Organic Potluck August 12 and Your Invited!

 

The organic food movement is growing to meet the demand for healthy, non gmo foods, sustainable practices and regenerative farming. Over 90% of customers prefer foods grown without the use of toxic pesticides, fertilizers and/or unhealthy farming practices.

Patagonia has stepped up to the plate and leading the way for other large corporate entities looking to maximize growth, foster customer loyalty and leave this world better than they found it.

Sandy Rowley, with MarketMyShop! and RenoWebDesigner.com promoted the event. Her local activism blog, BeeHabitat.com promotes organic land management, pesticide free parks and policy geared towards protecting pollinators.

Last nights viewing of the documentary, Unbroken Ground, was a home run. Over 80 locals showed up with organic dishes and drinks and a thirst for knowledge about regenerative agriculture and our place within it.

“It’s encouraging to see an industry leader taking a big step outside its wheelhouse to promote the grassroots change many in the agricultural world have been calling for.” Gear Junkie

Local organic activist, farmers, landscape architects and organic food magazines answered questions, gave advice on how to start your own movement around the issue as well as practical resources to help homeowners practice organic land management at home.

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Panel members at the event were:

Kunal Patel with Davidson’s Organic Teas #davidsonteas  Ask about their co-packing services.

Delaney Battista, BSc with Natural Grocers #naturalgrocers Ask about her nutritional coaching programs.

Jacob Nachel, with #greatbasinfoodcoop Organic Beekeeper and Grocery manager for Great Basin Food Coop.

Jana Vanderhaar founder Verdant Connections #janavanderhaar Ask her about her organic architect services.

Amanda Burden with Edible Reno Tahoe Magazine #edibletahoemagazine Subscribe to the areas top food magazine!!!

Benjamin Rush with Basin and Range Organics #BasinAndRangeOrganics Interested in starting your own organic farm? BARO has competitive rates to help small organic farmers get USDA certified organic. www.Basinandrangeorganics.org

Sandy Rowley with BeeHabitat.com #beehabitat and MarketMyShop!

“Locals were creative with using ingredients from Patagonia Provisions. Fish tacos, bean dip and blue corn chips were some of the delicious dishes shared at the event. Volunteers made organic hummus, fruit pie, casseroles and other scrumptious side dishes. No one left hungry last night.” Sandy Rowley, promoter.

PATAGONIA

WILD SALMON TACOS WITH CILANTRO SLAW AND MANGO SALSA

A perfect fusion of flavors compliments our Wild Pink Salmon in this taco recipe by Lynn Leishman.

WILD LUMMI ISLAND PINK SALMON WITH BLACK PEPPER

INGREDIENTS

CILANTRO SLAW

  • 2 cups finely shredded fresh cabbage (green or a combination of green and red)
  • ¼ cup chopped fresh cilantro
  • ½ cup mayonnaise
  • 2 teaspoons apple cider vinegar
  • 1 tablespoon sugar
  • Juice and zest of 1 lime
  • Salt & pepper to taste

Whisk together mayo, vinegar, sugar, lime juice and zest then add shredded cabbage and cilantro. Season to taste with salt and pepper. (Note: Add dressing to cabbage right before serving, especially if using red cabbage.)

MANGO SALSA

  • 1 ripe mango, peeled, seeded and chopped
  • 1 small onion, finely diced
  • 1 or 2 Serrano or Jalapeno chili peppers, seeded and minced
  • Juice and zest of 1 lime
  • Salt & pepper to taste

Mix together mango, onion, chili pepper and lime. Season to taste with salt and pepper.

ASSEMBLY

  • Spoon cilantro slaw into warm tortillas and top with flaked salmon. Top with a dollop of mango salsa (or serve salsa on the side).

GARNISH

  • Lime wedges, additional cilantro and crumbled Mexican cotija cheese Sliced avocado and/or thinly sliced radishes (optional)

sandy-rowley-patagonia-marketmyshop-events

Kunal Patel, Davidson’s Organic Teas, enjoying Joel L. Photo Bomb moment. ?

My favorite drink was the Organic Pomegranate Iced Tea from Davidson’s. I will post the hummus recipe once I swindle Joel out of it.

Tomato and mozzarella salad with fresh basil leaves black pepper and olive oil

Tomato and mozzarella salad with fresh basil leaves black pepper and olive oil

Missy Ames, with Ames Family Farm, and Country Side Magazine, made a delicious Italian dish, was gone in 60 seconds.

organic potluck reno nv patagonia

Organic fruit tart was a sweet surprise.

Last nights event at Patagonia shows how committed and passionate Reno citizens are around issues that really matter, our food.

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Proceeds from the raffle go to benefit organic gardening classes for children at Urban Roots.

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market-my-shop-patagonia-sandy-rowley

Best question of the night was “What can we do as local citizens to stop the spray of toxic weed killers in our communities.”

If you would like to learn more about similar events, sign up for our newsletter.

Learn more about small business marketing, social media management and non profit marketing on Sandy’s website here.

WATCH FULL DOCUMENTARY, UNBROKEN GROUND, HERE…

40 Marketing Experts Chime In – Marketing Secrets

Internet marketing is the single most important strategy a business should focus on. Most small business treat their website as if it were an online brochure, which is a huge mistake. I have put together 40 Top Marketing Tactics that -will increase the success of your website.

reno-seo-experts# 1 Sandy Rowley – Reno SEO Expert @ RenoWebDesigner.com

“Place a strong call to action on every page of your website. The ideal place to put this call to action is either top center or top right side of your website. AmericanExpress.com has a good example of a strong call to action on their site. Another good idea is to have your photo, name, phone number, address in these areas making it easy for your website viewers to get in touch with you.”

marketing expert

#2 Blogging Marketing Expert @ AllyssaBarnes.com

” Adding a SEARCH BAR to your website.  Even the most organized sites can benefit from a search bar. While a well thought out category and tag system is essential, sometimes it’s just quicker to find what you want via a search bar. If you’re making your site visitors scan through tons of pages just to find what they want, then you’re doing it wrong. As I said earlier, people are lazy. Placing a search bar somewhere at the top of your site will allow people to quickly and easily search your site content.”

seo experts

# 3 Michael Donlop – Internet Marketing Blogger at INCOME

“Facebook, Twitter & pinterest.com. Pick one and dominate it, stop sucking at all 3. Or alternatively hire someone to look after your social media and make them responsible for the outcome.”

ppc-marketing-reno

# 4 Written by Will Green

“A Great Theme is key to a successful website. The first step to a successful website is in having a great theme. Now, with this, you can either choose to use a ‘stock’ theme and tweak it to the way you want it to look or use a professional developer to develop a theme for you.

In the past, I tended to go for option one since it was a lot cheaper as stock themes tended to be free. However, I wasted a huge amount of time trying to tweak themes and trying to learn coding in order to tweak the themes the way I wanted them to look. Long story short is that it really did not work out. Therefore, although it is going to initially cost you more to begin with, hiring a professional or buying a professional theme is the best way to go and it is the way successful websites will tend to go down too.”

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# 5  Highwayman fecit mmx D Bnonn Tennant
Te Awamutu 3800, New Zealand

“If a site omits these, it’s going to struggle:

  • a compelling headline,
  • engrossing copy,
  • and a clear call to action.

And if you’re considering hiring a web designer whose own site omits these, look elsewhere. You can have the most stunning visual style in the world; the slickest effects; the most user-friendly forms and who knows what else—but with the hammer falling empty on those first three chambers, your site isn’t going to be hitting anything.”

marketing-in-reno-nv

# 6 Engaging User Experience by BY MEGHAN BELNAP

The Internet is cluttered with information overload. Online users are bombarded daily with too much information, sometimes, in a very messy way. Offering a company website that is well laid out, simple to navigate, and easy to read can go a long way in creating a positive experience for online visitors.

Jakob Nielsen, a guru on website usability, explains, “The average page visit lasts a little less than a minute. As users rush through Web pages, they have time to read only a quarter of the text on the pages they actually visit (let alone all those they don’t). So, unless your writing is extraordinarily clear and focused, little of what you say on your website will get through to customers.”

marketing-experts

# 7 Ray Higdon’s Network Marketing Blog

“Do you have a good giveaway? Are you building your email list? It is pointless for you to get more traffic and to be marketing a blog that doesn’t have a good giveaway. That speaks to your target market and offers them something that they actually want. The number one source of our traffic, this is a little secret, the number one source of our traffic is traffic that we own which is our email list. Now a lot of people don’t understand that because they’re constantly looking for new traffic from different places. Our number one source of traffic is our own traffic, it is the email list that we’ve built and when we do a new blog post we send it to that email list to let them know that we have a new blog post and they click it and they check it out.

In the video on my website above, I share several tips around marketing your blog and creating that profitable lead-generating website you have always wanted!”

marketing-tips-reno

# 8

Hi! I’m Jim Connolly and I help small business owners to make more sales, boost their profits and build amazing businesses. You can find out more here.

Offer flexible payment options

“I’m often amazed at the limited payment options offered by small businesses. A lack of flexible payment alternatives, means those businesses are leaving money on the table. Worst of all, it’s totally avoidable.

Thanks to services like PayPal, it has never been easier for small business owners to accept payment via credit card, debit card and charge cards. If you factor the payment fees into your prices correctly, all those additional transactions needn’t cost you a penny.”

marketing-agencies-reno

Propelmarketing.com

# 9 Giveaway Campaigns

Social media giveaways are great social media campaign ideas if you are looking to increase engagement and get more followers. Just make sure that what is being given away is related to your business. You want entrants to be interested in your business, so that any followers or engagers you get from the campaign can also be potential leads.

Instagram Giveaways

There are different ways to get entrants for giveaways. For example, on Instagram, users can enter by following your account and liking your post, or reposting it with a custom hashtag. Another way users can enter an Instagram giveaway is by tagging another user in the comment section of the contest photo.

Facebook Giveaways

On Facebook, you could create a post for contest to your business page, and have users enter by liking and commenting on that post. Or, you could ask a question in your post, and users could enter by answering the question in the comments.

If you are asking a question, it’s a good idea to ask a question that has something to do with your services or your audience’s preferences. This way, entries can provide you with feedback about your services or insights about your target audience.

13 SIMPLE SEO PROCESSES YOU CAN USE TO IMPROVE CLIENT ACQUISITION AND RETENTION

# 10 Invest on knowledge

Our job as consultants is actually simple. I use a very simple hack to better understand my job, whenever I start working on a new campaign. I just ask myself these 2 questions:

What’s the goal? – having goals make it easier to have effective and aligned action plans

What’s the problem? – knowing the problem allows you to come up with appropriate solutions

Essentially, what we do is we constantly find problems to solve. And you won’t be able to come up with the right solutions when you don’t have the knowledge. Our service heavily relies on knowledge. And that’s what’s in between the goal and the action, and the problem and the solution.

With the right knowledge, it’ll be a lot easier to determine the areas of your campaign that will yield more results (prioritization).

Mine Twitter to Grow Your Audience

 

     mark schaefer twitter pic

# 11      Mark schaefer

While “if you build it they will come” is a great line from a movie, it’s a terrible marketing plan. To succeed on the Internet today, you have to create content that ignites and engages an audience. However, if you are a new blogger, you should probably spend more time developing an audience than creating your content.

Here are three easy but overlooked tactics you can use to build an audience on Twitter, which is arguably the best platform for this.

Once you’ve been on Twitter for a while, you’ll notice people will place you on public Twitter lists. Lists are generally categorized by a special interest or geographic location. For example, I might be on lists for “marketing experts,” “bloggers” or “business educators.” Find a relevant person to follow, and then dig into his or her lists. You’ll likely find a goldmine of interesting people to follow who will hopefully follow you back.

 

Jodie King is the Head of Operations at SEO Traffic Lab – a digital marketing agency with the full spectrum of services from web development through to SEO, PPC, content marketing, social media management and email marketing.

Jodie received her Bachelor’s degree in English and Heritage Studies. She currently blogs for clients and also has her own fitness blog on Vertical Fitness, Gainsborough which she struggles to find enough time for.

Jodie enjoys doing boxing, pole dancing, and scuba diving whenever she gets the chance. In this interview, you’ll learn more about her, how she works, as well as some some practical content marketing advice.

Practical Content Marketing Advice You Can Utilize

Identify Business Goals

# 12 By Houssem Daoud

Every piece of your social media strategy serves the goals you set. You simply can’t move forward without knowing what you’re working toward.1

Look closely at your company’s overall needs and decide how you want to use social media to contribute to reaching them.

You’ll undoubtedly come up with several personalized goals, but there are a few that all companies should include in their strategy—increasing brand awareness, retaining customers and reducing marketing costs are relevant to everyone.

shutterstock goals image 201979426

                                                # 13  Choose Channels and Tactics

By Houssem Daoud

Many businesses create accounts on every popular social network without researching which platform will bring the most return. You can avoid wasting your time in the wrong place by using the information from your buyer personas to determine which platform is best for you.

If your prospects or customers tell you they spend 40% of their online time on Facebookand 20% on Twitter, you know which primary and secondary social networks you should focus on.

When your customers are using a specific network, that’s where you need to be—not everywhere else.

Your tactics for each social channel rely on your goals and objectives, as well as the best practices of each platform.

 

We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy.

Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to improve their social media and content marketing.

So here are our best and most practical ways to see a big impact from your actions on social media

People have enough stuff, but they don’t have enough meaning. – Seth Godin

Once you’ve got a groundwork in place, set some goals. Why you do what you do, combined with what goals you want to achieve, will help you flesh out your strategy.

So let’s say you’re a photographer. Your goals are to hit 2,000 Instagram followers and sell 100 prints by the end of the year. If that’s the case, it probably makes sense to spend a lot more time on Instagram, rather than posting up flyers around town. You should spend your time writing blog posts (and great product descriptions) that tell the stories behind the images you’re selling, not buying ads on Facebook. Just being specific about what you’re trying to do will help you avoid wasting your time.

Businessman talking on cell phone in office
                                                             # 15   By Ann Marie Rubertone

People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your website and generate a flood of sales leads for a very small cost.

No single marketing effort works all the time for every business, so rotate several marketing tactics and vary your approach.
Your customers tune out after awhile if you toot only one note. Not only that, YOU get bored. Marketing can be fun, so take advantage of the thousands of opportunities available for communicating your value to customers. But don’t be arbitrary about your selection of a variety of marketing ploys. Plan carefully. Get feedback from customers and adapt your efforts accordingly.

Nelson Dias
# 16 Nelson Dias

Define Your Social Presence

There was a time when having a social presence meant signing up on all available platforms and sharing a bunch of content. Today, social media is a powerful marketing tool and customer service channel. Prospects expect you to engage with them more actively and personally, and search engines like Google tend to take notice. For best results, focus on two or three platforms and be very active.

# 17 By JODI HARRIS

Document your SEO strategy

If you follow CMI at all, you should already know that documenting your content marketing strategy is essential for success. Since SEO is a key part of that strategy, you should start your efforts by documenting your plans for using this technique, i.e., what your priorities are, what methods you work with, how you measure your performance, and what goals you want SEO to ultimately help you achieve. Depending on how far along your company is, you may need to write a basic strategy first, and then revisit it once you’ve audited and analyzed your current SEO efforts and data (more on that later!).

# 18 By Adam Heitzman

Know your target audience and their online patterns. Set objectives.

Obviously the purpose of SEO is about ranking well in the search engines to drive traffic to your website, but even that won’t mean much if your website is showing up in front of an audience that doesn’t care. The first thing you should always do is identify your target audience and learn all you can about them–demographics, search patters and preferences, geographic location, etc. A good way to do this is by diving into your Google Analytics account.

 

# 19 Written by Drew Fortin | @

Make a List of Keywords

Keywords are at the heart of SEO, and selecting the right ones can make or break your SEO strategy. Compile a list of about 10 keywords associated with your product or services. Plug these keywords into Google’s Keyword Tool , and find variations that make sense for your business.

google adwords keyword tool screenshot resized 600

# 20 Krystian Szastok

Monitor for Google updates

First and foremost, if you’re not already monitoring for upcoming updates, you should be.

Rumors of an impending Google Algorithm update are enough to give any SEO nightmares but tools designed to pre-empt this are plentiful.

Some even do the hard work for you. With AccuRanker’s Google Grump, you can subscribe to free alerts – filtered by country and device – that monitor ranking fluctuations that might signify an update, and send you a notification if anything unusual is happening.

seo-2016-google-grump-rating

SEO is a very volatile industry because of the many changes that take place in the Google algorithm within a period. The algorithm set in place this month may not be the same the next. It is an always evolving algorithm that encourages SEO specialists to stay on their toes and keep abreast with updates.

As we pass the years half way point and start to look towards 2017, it has become more important for specialists to look out for trends that can affect search rankings for their keywords in this new year.

# 22 Written by: Dave

Link Building

Links are a critical component of any SEO strategy, but not everyone understands how they work or how to leverage them correctly.

Here’s how they work: Part of Google’s search algorithm determines your site’s value by counting the number of incoming links. And each link has its own value based on how many links are going to that site, too, and so on. What this means, for example, is that a link to your site from Harvard.edu is weighted much more heavily than a link from Dr. Spink at spinkdentistry.com. (Although, maybe you’re a dentist, and if you are, then a link from the Spink is just fine). But the point remains the same: There is a complex system of determining factors that make one link more valuable than another.

But don’t be fooled, if you search for “SEO link building,” you’ll see tons of companies offering seemingly easy solutions, things like:

  • Blog commenting
  • Article marketing
  • Press releases
  • Business profile creation
  • Directory links

These services are supposed to build you links, but unfortunately many of these solicitations are merely well-disguised hack techniques or outdated strategies that will damage your site, not help it… and they come from a combination of both known scumbag overseas companies and reputable companies alike, so stay on your toes.

Case in point: Matt Cutts (head of Google’s web spam team) flat out says press release links from syndication sites are now discounted. And to be fair, as a digital marketing agency, we used to practice this, and it was even considered a best practice at the time, but now it’s a complete waste of money to do any press releases for the sake of getting an inbound link; directories and business profiles have been devalued so long ago that I can’t even dig up a good blog post or link about it; and blog commenting is considered a link scheme in most cases and will actually get your site penalized! Since, we’ve become enlightened and have adapted and responded to the evolution of link building to help you move up in the rankings the right way instead of going backwards.

Don’t get the wool pulled over your eyes by agencies still using antiquated tactics—implement a link building strategy that is current, effective, and gets the nod from Google every time.

Content Strategy

– See more at: http://vtldesign.com/digital-marketing/seo/seo-strategy-what-marketing-agency-should-already-know/#sthash.8nWPP3m5.dpuf

# 23 by

Scrutinize Their Onsite Content

Scan your competitor’s site to locate their most shared pages; a tool like Social Crawlytics can help with this. By finding your competitors’ best-performing pieces of content, you can determine which topics and content types might work well for you, too.

Ensure you include content at every level, including large scale “hero” pieces, “hub” content (like guides), as well as “hygiene” pieces, including blog posts.

# 24 David McSweeney

Don’t Write Another Blog Post Until You’ve Conducted THOROUGH Keyword Research

Keyword research should be the starting point for any SEO or content marketing campaign.

Without researching which keywords people are actually searching for in your niche, you’ll be relying on luck, rather than data to guide your decisions.

And that’s no way to run your business.

After switching to a keyword focused approach to our content strategy, we grew our search traffic by 89% in just 3 months.

seo-strategy-1

 

 # 25 By Ben Sailer

Ben Sailer

Search engine optimization often seems like magic to newcomers.

The elements of a strong SEO strategy often aren’t obvious to an untrained eye. However, once you understand how the basics work, you can:

  • Dramatically increase your organic search traffic
  • Increase your conversion rate
  • Generate more leads and revenue

Despite rumors to the contrary, SEO isn’t dead. Furthermore, even the best content needs some help getting found.

That’s where these 34 SEO tips will come in handy. Whether you’re a beginner just getting started, or an expert looking for a quick refresher, this post provides a basic understanding of the most essential elements necessary for SEO success. Plus, we’ve also included an on-page SEO checklist to help you nail every blog post you write.

How to Increase My Website Views

If your like most small businesses, you are concerned with increasing website traffic in order to increase sales for your business. The idea of sending thousands of potential clients to your website seems like sound business decision. Start here by assessing where your current website SEO stands in comparison to your competitors with my free web grader service.

The honest truth of the matter is that most businesses in the Reno area do not have enough people in the area searching for the products and services your company offers to warrant a shot gun blast approach to internet marketing you will often see for sale with other local SEO company websites.

The most popular keywords searched in the Reno Nevada areas are:

  • Hotels
  • Casinos
  • Restaurants
  • Things to do in Reno
  • Events
  • Weather
  • Weddings
  • Homes for sale in Reno

These are the most searched terms for our area, but there are tens of thousands of searches done each month for services like Plumbers, HVACS, Handyman, Car Sales, Life Coach and many others.

These keywords can easily be ranked on the first page of Google, IF, SEO is done properly. Google has over 200 steps that need to be updated with your domain name, your website and web page code in order to be listed in Google via SEO.

What is SEO?

SEO stands for Search Engine Optimization.

SEO is the art and science of taking an existing website and cleaning up the code used to create the website to better match the requirements that Google and other search engines require to be listed within their search engine. This is only part of the success formula for website marketing.

SEM (search engine marketing) is the art of marketing your website in a way that search engines see your website as an authority in your field. SEM is an ongoing process where as SEO is usually done 3 times or so per year, to keep your website up to date with Google’s SEO Algorithm changes. Code that used to be seen as safe (white hat SEO) optimization practices can become Black Hat (illegal SEO) over night.

seo company services

What are examples of Black Hat SEO?

  1. Buying back links to your website. Example: Buy 5000 backlinks by tomorrow for $20. This could sound like a great idea once you understand that links from other websites you’re your website helps to boost your rankings quickly in search, but, keep in mind, Google now actively searches for websites that implement this black hat SEO trick and bans them forever. This is not worth the risk.
  2. Buying website views to your website. Example: Send thousands or even millions of visitors to your websiteseo services this month for $45. Google loves to see traffic on your website. This tells Google your site is worthy of more traffic. The catch now is, that if you have lots of traffic to your website and no conversions, you guessed it, your website gets banned. If you flag Google bots that you are inflating your website traffic, you will reap those painful consequences. Keep an eye on your website stats every week. Make certain that your SEO company did not buy fake website views to trick you into thinking you’re getting lots of real clients on your website with their fake work. ***Link how to spot fake website traffic.***
  3. Does your website have thousands of back links or referral traffic from a spam site? Or from some cheesy directory in Asia or another country? This is a telltale sign of fake SEO work.

Website Helpers has a good article on Black Hat SEO tactics that can destroy your online reputation with the major search engines.

  • Invisible text. Don’t put white text on a white background. In fact, don’t put even very light yellow on a white background. The engines aren’t stupid; just because the colors aren’t exactly the same doesn’t mean they can’t figure out there’s no contrast. Yes, there are clever ways to try to fool Google about what the background color actually is, but Google is probably aware of most of them anyway, and I won’t cover them besides.
  • Cloaking. Google knows what’s on your site because periodically its automated robot called Googlebot visits all the pages in its index, and grabs all the page content so it can analyze it later. Cloaking means showing one page to Google bot and a completely different page to real human visitors. Google despises this aplenty.
  • Keyword Stuffing. The engines want your pages to be natural. Finding every place to cram your keywords onto your pages — or worse, including a “paragraph” of nothing but keywords, especially if they’re repeated ad nauseum — is a big no-no. Do you consider pages with lists of keywords to be high quality? Neither does Google.
  • Doorway pages. A doorway page is a page built specifically for the purpose of ranking well in the search engines and without any real content of its own, and which then links to the “real” destination page, or automatically redirects there. Doorway pages are a popular choice of some SEO firms, although Google has cracked down on this and many webmasters saw their pages disappear from the index. Some SEO firms call their doorway pages something else, in an effort to fool potential customers who know enough to know that they should avoid doorway pages. But a doorway page is still a doorway page even if you call it something else. Some engines may decide that an orphaned page is a doorway page, and if so then the page or the site might suffer a penalty.
  • Spam. Spam has a special meaning with regards to SEO: worthless pages with no content, created specifically for the purpose of ranking well in the engines. You think they have what you’re looking for, but when you get there it’s just a bunch of ads or listings of other sites. The webmaster is either getting paid by the advertisers, or the page is a doorway page, with the webmaster hoping that you’ll click over to the page s/he really wants you to go to.

Read the full article here. https://websitehelpers.com/seo/blackhat.html

What are the current, known safe, white hat SEO tactics that will increase your website traffic in a way that boosts signs ups and sales on for your company?

Posting use full FAQ’s, How to Articles and web tools for your website views are a great way to build up traffic.

Being an active and helpful member of the top 3 social media sites your customers frequent.

Participating in local events that help the nonprofit community.

Generating news worthy events.

Having clean code built to the latest SEO standards.

Implement a conversion call to action on website pages. Example: sign up for our email here, buy this now…. download this free e book.

White hat SEO is all about being a good neighbor, useful services and information. Gaining press mentions and playing the SEO game fairly.

Search engine marketing includes multiple resources and tools that help rank your website in the organic search engine results as well as the sponsored ads at the top and bottom of the search engine results page. Integrating social media campaigns that accelerate social mentions, back links to your websites and actual clients coming in through your door.

With Googles latest update, it is extremely important to keep your visitors engaged with the content on your website. Google tracks how long these viewers are on your website clicking around. This tells Google that your website is interesting, helpful and a good resource to rank high in search.

Internet marketing is a collaborative effort of working with social media, content creation and optimization to meet SEO standards. Internet marketing is an ongoing effort just as traditional marketing requires updated information, contests, coupons, sales…promotions to keep your customers satisfied and with your business front and center.

Look at other successful internet marketing campaigns and learn what was done right, and where you can improve upon.

Lindsay Kolowich | @lkolow wrote a great article on examples of successful marketing campaign.

15 of the Best Email Marketing Campaign Examples You’ve Ever Seen

1) charity: water

When people talk about email marketing, lots of them forget to mention transactional emails. (Download this free offer for all sorts of email copy templates. email copy templates.) These are the automated emails you get in your inbox after taking a certain action on a website. This could be anything from filling out a form to purchasing a product to updating you on the progress of your order. Often, these are plain text emails that email marketers set and forget.

Well, charity: water took an alternate route. Once someone donates to a charity: water projects, their money takes a long journey. Most charities don’t tell you about that journey at all — charity: water uses automated emails to show donors how their money is making an impact over time. With the project timeline and accompanying table, you don’t even really need to read the email — you know immediately where you are in the whole process so you can move on to other things in your inbox.

2) BuzzFeed

3) Uber

Read the full article here.

Increasing website traffic is simple. Provide useful content, do the right thing, and be consistent. Learn more about SEO Services here.

how to increase my sales

 

 

Reno SEO, Marketing & Web Design
800 Haskell St, Reno, NV 89509
775-870-0488
www.RenoWebDesigner.com