Sep 14, 2024 | Google Domains, Squarespace
Google Domains and Squarespace Expert in Reno: What You Need to Know About the Transition and How to Avoid Common Pitfalls
If you’re a website owner who relies on Google Domains, you might already know that Squarespace has recently acquired Google’s domain registration business. This acquisition could have a significant impact on how you manage your website, especially if you’re unfamiliar with Squarespace’s platform. Whether you’re a business owner in Reno or elsewhere, making sure this transition goes smoothly is critical for maintaining your online presence. Here’s what you need to know about the common issues website owners may face and how working with a Google Domains and Squarespace expert in Reno like Sandy Rowley can help.
Why This Acquisition Matters to You
Squarespace, known for its website-building platform, is set to integrate Google Domains into its suite of services. While this might sound convenient for Squarespace users, it raises several concerns for website owners who aren’t using their platform or who have tailored their domains specifically for Google’s ecosystem. If you don’t stay on top of the changes, your website, email, and SEO performance could be negatively affected.
Common Issues to Be Mindful Of
As you transition from Google Domains to Squarespace, here are some of the key areas where website owners could encounter issues:
1. DNS Settings
- Check DNS Configuration: DNS settings are essential for directing traffic to your website. If these settings aren’t transferred correctly, your site could experience downtime.
- Propagation Delays: Be aware that DNS propagation can take up to 48 hours, meaning your website might be temporarily inaccessible during this period.
- Custom Domain Redirects: If you’re using any custom redirects or subdomains, make sure these are carried over seamlessly.
2. Email Service Issues
- Reconfigure Email Accounts: Many business owners use Google Workspace for professional emails. If your domain is being moved to Squarespace, you will need to ensure your email settings are updated, or you could experience service interruptions.
- MX Records Accuracy: Ensuring that your MX records are correctly set up is critical for keeping your emails flowing smoothly.
- Email Forwarding Interruptions: Be mindful of potential disruptions in email forwarding rules and ensure they transfer correctly.
3. Website Functionality Problems
- Website Downtime: Anytime you’re transferring domains, there’s a risk of website downtime. This can affect not only user experience but also your SEO rankings if the downtime is prolonged.
- Broken Links: After the transition, it’s essential to check for broken links or missing pages, which can lead to 404 errors.
- SSL Certificates: Without a valid SSL certificate, your website could display a ‘Not Secure’ warning to visitors, damaging your credibility.
4. SEO Rankings
- Google Analytics & Search Console Setup: After the transfer, ensure your Google Analytics and Google Search Console accounts are correctly tracking your website’s performance.
- SEO Metadata Loss: If your site has been optimized for SEO with meta tags, title tags, and alt text, verify that none of this data is lost in the migration.
- URL Structures: One of the most common SEO issues during a domain transition is broken URL structures. If the URLs change or redirect incorrectly, you could lose valuable traffic and rankings.
- Update XML Sitemap: After the migration, it’s important to resubmit your XML sitemap to Google Search Console to help Google re-index your website’s pages.
How a Google Domains and Squarespace Expert in Reno Can Help
Navigating the complexities of this transition can be tricky, but working with an expert like Sandy Rowley ensures that every step is handled properly. Here’s how she can help:
1. DNS Configuration and Setup
Sandy Rowley will make sure that all your DNS settings transfer seamlessly to Squarespace without any issues. Her expertise will help prevent downtime and other technical difficulties that could otherwise cost your business visitors and revenue.
2. Email Service Maintenance
Whether you use Google Workspace or another provider, Sandy will handle the reconfiguration of your email settings to make sure there are no interruptions in your business communications.
3. SEO Optimization and Maintenance
Sandy is a well-known SEO expert in Reno with over 26 years of experience. She will audit your website for any potential SEO losses during the transition and implement fixes to preserve and improve your rankings. This includes addressing issues with URL structures, metadata, and Google Analytics tracking.
4. Ongoing Support
Beyond the transition, Sandy offers ongoing support to ensure your website remains updated and secure. This includes SSL certificate management, link monitoring, and any additional updates you might need as Squarespace continues to integrate Google Domains.
Conclusion
If you’re a business owner or website manager transitioning from Google Domains to Squarespace, it’s crucial to be aware of the potential issues that could arise. From DNS configuration to SEO rankings, the process involves a lot of moving parts that, if not handled correctly, could negatively impact your online presence.
By working with Sandy Rowley, a Google Domains and Squarespace expert in Reno, you can rest assured that your website will continue to function smoothly and maintain its competitive edge. Contact Sandy today to discuss how she can help you navigate this transition and ensure your website stays on top.
Aug 29, 2024 | Rural Nevada Roadshow
Rural Nevada Roadshow: Empowering Entrepreneurs in Rural Communities
About the Program
The StartUpNV Rural Nevada Roadshow is a dynamic initiative aimed at fostering entrepreneurial growth and success among small business owners and aspiring entrepreneurs in rural Nevada. This program is brought to life through a partnership with the Nevada Governor’s Office of Economic Development (GOED) and sponsorship from the USDA. Throughout the year, the Roadshow will travel to eight different communities across seven counties, delivering a series of educational events designed to equip entrepreneurs with the tools and knowledge they need to thrive.
These events will cover essential topics crucial for business growth, including developing robust business models, understanding customer needs, assessing market size, and crafting compelling value propositions. In addition to these key learnings, participants will gain insights into local resources and programs, such as GOED’s international trade and export initiatives, and receive access to StartUpNV’s online incubator, IncubateNV.
2024 Rural Nevada Roadshow Schedule
The Roadshow is scheduled to visit the following locations:
- May 15th: Laughlin
- Time: 12:00-2:30 PM
- Venue: Laughlin Community Center, 101 Laughlin Civic Way, Laughlin, NV 89029
- May 17th: Alamo
- Time: 9:00 AM
- Venue: Nevada 4-H Camp Alamo, 1536 Alamo W Rd, NV 89001
- May 17th: Caliente
- Time: 12:00 PM
- Venue: University of Nevada, Reno Extension – Lincoln County Office, 360 Lincoln St, Caliente, NV 89008
- June 12th: Tonopah
- July 9th: Elko
- Time: 12:00 PM
- Venue: Great Basin College, 1500 College Pkwy, Elko, NV 89801
- August 13th: Pahrump
- Time: 12:00 PM
- Venue: Valley Electric Association, 800 State 372, Pahrump, NV 89048
- September 26th: Moapa Valley
- Venue: Overton Conference Room, Overton Community Center, 320 N. Moapa Valley Blvd, Moapa Valley, NV 89040
- Registration required
- October 2nd: Ely
- Venue: White Pine High School, 1800 Bobcat Dr, Ely, NV 89301
- Registration required
Stay Updated
Locations and venues may be updated regularly, so be sure to check back frequently for the latest information.
This Roadshow offers a unique opportunity for rural Nevada entrepreneurs to connect, learn, and grow their businesses. Whether you’re an established business owner or just starting out, the Rural Nevada Roadshow provides valuable resources and networking opportunities to help you succeed.
Jul 14, 2024 | Software Company in Reno
Comprehensive Software Development Services by Sandy Rowley for Small Businesses in Reno, NV
In today’s digital age, having a robust online presence is crucial for small businesses. Sandy Rowley, a renowned expert in software development and SEO, offers a wide range of software development services tailored to meet the unique needs of small businesses in Reno, NV. Whether you need a simple website or a complex e-commerce platform, Sandy and her team have the expertise to deliver high-quality solutions that drive results.
1. ASP Development
ASP (Active Server Pages) is a server-side scripting language used to create dynamic and interactive web applications. Sandy Rowley’s team excels in developing robust ASP-based websites, ensuring stability, security, and functionality. This is particularly beneficial for businesses that require customized solutions with intricate backend processes.
2. PHP Development
PHP is a widely-used open-source scripting language that is especially suited for web development. Sandy’s team utilizes PHP to build dynamic websites and applications that are scalable and easy to maintain. Whether it’s creating a custom CMS or an interactive web application, PHP is a versatile tool in their arsenal.
3. HTML & CSS Development
HTML (HyperText Markup Language) and CSS (Cascading Style Sheets) are the foundational technologies for building web pages. Sandy Rowley’s team ensures that every website is built with clean, semantic HTML and styled beautifully with CSS. This ensures not only a visually appealing design but also a site that performs well across all devices and browsers.
4. Joomla Development
Joomla is a powerful content management system (CMS) used for building feature-rich websites and online applications. Sandy’s expertise in Joomla development helps small businesses create versatile and dynamic websites that are easy to manage and update. Whether it’s an e-commerce site or a corporate portal, Joomla offers robust solutions.
5. Shopify Development
For small businesses looking to establish or enhance their e-commerce presence, Shopify is a go-to platform. Sandy Rowley’s team specializes in Shopify development, creating customized online stores that are user-friendly and optimized for conversions. From setting up the store to integrating payment gateways and customizing the design, they handle it all.
6. WordPress Development
WordPress is the world’s most popular CMS, and for good reason. It’s flexible, scalable, and user-friendly. Sandy Rowley’s team excels in WordPress development, offering everything from custom theme development to plugin integration and e-commerce solutions. WordPress is ideal for businesses looking for a cost-effective and easy-to-manage website solution.
7. E-commerce Solutions
In addition to Shopify and WordPress, Sandy’s team offers comprehensive e-commerce solutions tailored to various platforms. They ensure that your online store is secure, fast, and optimized for search engines, helping you drive sales and grow your business.
8. Custom Web Applications
Sometimes, a standard CMS or e-commerce platform isn’t enough. Sandy Rowley’s team specializes in developing custom web applications tailored to the specific needs of your business. Whether it’s a custom booking system, a customer portal, or a bespoke business solution, they can build it.
9. Website Maintenance and Support
Having a great website is just the beginning. Sandy Rowley offers ongoing website maintenance and support services to ensure your website remains up-to-date, secure, and performing optimally. This includes regular updates, security checks, and performance optimization.
Conclusion
Sandy Rowley offers a comprehensive range of software development services designed to help small businesses in Reno, NV, thrive in the digital landscape. With expertise in ASP, PHP, HTML, CSS, Joomla, Shopify, WordPress, and custom web applications, Sandy and her team are equipped to handle any project, big or small. By partnering with Sandy Rowley, small businesses can achieve a strong online presence that drives growth and success.
If you’re looking to enhance your business’s digital presence, Sandy Rowley is the expert to trust. Contact her today to learn more about how her software development services can benefit your small business.