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Reno Business Directory

Reno Business Leaders List

Excited to see you here!

Add your Reno or Northern Nevada area business to our local business first directory FREE. (check out some Reno Businesses in our Free Marketing/Networking group here.)

Once we have your information, we will add your business to the Reno Business Resource Directory. A volunteer will call or email you to verify your information.

Need help with anything? Call or text me any time of the day @ 775-870-0488.   If I can help right away I will. If not, I will get in touch within 24 hours or less. You can count on it.

5 Web Design Tips to Boost Your SEO

5 Web Design Tips to Boost Your SEO

Have you ever visited a website you really loved? It was quick, had the right color scheme, a nice layout, and made the overall experience an enjoyable one. We’ve all visited at least one good website throughout our time online. However, have you ever visited a really bad website? Most likely, you might’ve encountered a slow loading site with an outdated interface filled with blocks of text.

 

What’s the main factor of these two types of sites? Two words— web design.

 

Despite its name, web design is much more than what a site looks like. Web design does refer to the design of websites but it focuses more on user experience. The goal of good web design is to make the user experience as seamless and enjoyable as possible.

 

Combined with SEO, web design can become the ultimate tool to help you and your business increase traffic and boost your conversion rates. Although incorporating web design and SEO isn’t an instant job, when done right, it can impact your business greatly.

 

In this article, we’re going to break down five web design tips you can use to boost your website’s SEO.

  1. Make it mobile-friendly

If you’re familiar with SEO, you might recognize that having a mobile-friendly website is a must. It’s super important these days since most web traffic comes from mobile devices alone. If you haven’t made your site mobile-friendly yet, you’re a few years behind and you should take the time to do so.

 

Google made mobile-friendliness a ranking factor back in 2015. So, to have a website that’s not mobile-friendly in this day and age is pretty much a crime against SEO. Not to mention, a lack of mobile-friendly elements in your site can increase your bounce rates.

 

  1. Make sure people can read text easily

No one wants to spend time on a site that’s hard to read. Poor web design can impact how your content is presented. May it be the small text, bad layout, or just strange placement, it can affect your SEO.

 

When creating content and publishing it on your site, think of the visitors. What will make it easier for them to view your site? This is a chance for you to utilize white space, different fonts, and larger text sizes to accommodate your visitors. A simple change in design can boost your SEO drastically.

 

  1. Speed is key

A laggy website is never fun. We’ve experienced it before and when we visit a laggy site, we always close it faster than it loads. Take some time to check how your site loads. If it’s slow, chances are that it could be due to bad web design. 

 

Speed up your site by optimizing images, getting rid of unnecessary plugins, and allowing browser caching. Ideally, your site should load in two seconds. Any longer than that, then it’s an issue. The speed of your site doesn’t just matter to visitors. It also matters to Google. The longer it takes to load, the less pages Google will crawl and less chances you have for ranking on the search results.

  1. Simple website architecture

Simple website architecture is another thing you should have. In general, website architecture may sound scary and complicated but it’s not as complex as you think. It simply means how the pages on your site are linked together. 

 

Think of it as a family tree. In conclusion, you want to keep your site architecture simple so Google can crawl your site with ease. So, you want to focus on making Google’s job for crawling your site easier.

  1. Use subheaders

Reading blocks and blocks of text is not a good start when it comes to SEO. The truth is, it’s a dread to read long paragraphs since we can’t see the end and the beginning of the sentences. How can you make reading your site easier?

 

We think subheaders do a great job at separating blocks of text and emphasizing important points. Although Google is super smart, reading a lot of content mushed together can affect its ability to crawl your site. So, make sure you’re using subheaders correctly and effectively. 

 

Wrap Up

Web design and SEO go hand in hand when it comes to boosting your site’s conversion rates and improving your business. From what we discussed in the article, the main points to having excellent web design for SEO begins with knowledge about what factors affect SEO such as mobile friendliness, site speed, and readability. 

 

Once you’ve got the basics covered, you can create a web design for your site that’ll be sure to drive traffic and help Google crawl your pages easily. All in all, you need to be aware of how Google works in terms of crawling and ranking sites.

 

Now that you have a rough idea of what to do, it’s time to assess your site and see what it needs. 

 

Author Bio

 

Andre Oentoro is the founder of Breadnbeyond, an award winning explainer video company. He helps business increase conversion rates, close more sales, and get positive ROI from explainer videos (in that order). 

 

Twitter: @breadnbeyond

Email: andre@breadnbeyond.com 

LinkedIn: Andre Oentoro

Image by Upklyak on Freepik 

Reno Marketing – Grow Your Business in 2021

Reno Marketing – Grow Your Business in 2021

Reno Marketing Workshop LIVE Q&A

SO happy to see you here. Make sure to introduce yourself to the Reno Business Leaders marketing group on Meetup. See link below.

Marketing your business online is crucial to your business success. How to proceed, where to begin?

If you are looking to learn some digital marketing strategies, make sure to join our free Marketing Workshops over Zoom. Make sure to text and/or email me your contact information, so we can add you to the RSVP list.

If you are looking for a local marketing professional to do the heavy lifting for you, reach out to Sandy for a free 15 minute review of your needs, she would be happy to get you an honest quote.

What type of marketing can she help you with?

SEO Search Engine Optimization

Social Media Marketing

Strategy

Web Design

Branding

Social Network Marketing

and Marketing Audits.

You can call or text her directly at 775-870-0488.

Join us once a month over Zoom by joining our FREE marketing group on Meetup here: https://www.meetup.com/Reno-Business-Group

For Reno businesses who want to thrive online. No sales pitches, just useful marketing information you need. Call me at 775-870-0488 to RSVP and get your Zoom link. This is going to be a fun filled event. This Zoom call will not have Video, but only AUDIO.

Learn marketing strategies that are working for businesses in Reno…Free.

Honest to goodness, marketing strategies, networking and fun events for Reno area businesses.

Bring your good attitude and desire to learn. Digital business cards, questions and a cup of your favorite drink.. for this fun filled marketing and online networking event.

https://renowebdesigner.com/internet-marketing-workshops-help-small-business/

Lets Meetup and Hang Outside

Lets Meetup and Hang Outside

Meet up with others in the area and have a darn good conversation on pre selected topics!

We have put together a small and friendly group of  Reno peeps who are looking to get together and talk about anything interesting and share stories, ideas and inspiration. The goal of this group is to have fun, stimulate ideas and share with others in our community.

I decided to convert our Reno Business Leaders into an open group of free thinkers and intelligent creatives to get together, safely, and enjoy each others company.

If you happen to make a business connection, good for you, but this is not the goal of the group. If you come to “Sell” hard, you will  not be invited to the next outing.

What to expect?

  • Meet up with 3 to 20 other people at a local park, outside, preferably in the daylight Sun. (lots of germ killing UV rays) and Fresh air, space and masks if you so chose.
  • Bring your own hot beverage and food of your choice.
  • We will choose a card from the conversation starter deck and pair off into intimate groups to discuss the chosen topic.
  • We will have about 20 minutes per table or group to discuss the topic, then switch to get a chance to  talk with new friends.

The goal of this group is to communicate with others, building a sense of community and friendship. Also to bring wonder, inspiration and thought provoking ideas into your life.

Benefits of this free group

build communication skills

connect with new people

share experiences

learn new things

get inspired

have fun

Add your Name, email and phone number to this list. I will email everyone with date/time/location and possible talking points.

Reno Networking & Fun Group

2 + 5 =