Jun 6, 2024 | SEO Reno, Web Design
Google’s July 5 Deadline: No Mobile, No Rankings – Reno Web Designer Can Help
Google’s 2016 mobile-first indexing initiative is reaching its final stage, and it’s a big deal for every website owner. John Mueller from Google dropped a bombshell on the Google blog: after July 5, 2024, if your website doesn’t work on mobile devices, Google won’t index or rank it. This could mean disappearing from search results entirely.
The Mobile Mandate
“After July 5, 2024, we’ll crawl and index these sites with only Googlebot Smartphone,” Mueller announced. He didn’t mince words: “If your site’s content is not accessible at all with a mobile device, it will no longer be indexable.” That’s Google-speak for “if it doesn’t work on phones, we won’t show it in search results.”
But don’t panic yet. You don’t need a fancy mobile design (though it helps). Google’s just saying your site needs to load and be usable on mobile. So, even a basic desktop site that works on phones is okay for now.
Why This Matters to You
Think about how you search nowadays. Probably on your phone, right? Google knows this, and they’re making a stand. No mobile access, no Google love. For businesses, especially local ones, this could mean losing customers who can’t find you online.
Reno Web Designer to the Rescue
If you’re in Reno and sweating this deadline, breathe easy. RenoWebDesigner.com, a local web design company, specializes in making websites mobile-friendly. They understand the Reno market and Google’s requirements.
“We’ve been prepping for this since Google first hinted at mobile-first,” says a spokesperson from Reno Web Designer. “Whether you need a simple fix to make your current site mobile-accessible or a full mobile-friendly redesign, we’ve got Reno businesses covered.”
Your Action Plan
1. Test your site on different phones. Does it load? Can you use it? https://seomator.com/mobile-friendly-test
2. Use Google Search Console’s URL Inspection tool to see if Google can view your pages on mobile.
3. If there are issues, don’t wait. Contact RenoWebDesigner.com. They’ll assess your site and provide solutions tailored to your Reno business.
Remember, it’s not just about dodging Google’s penalty. A mobile-friendly site means better user experience, more traffic, and potentially more business. And in a competitive market like Reno, every advantage counts.
The Clock is Ticking
July 5, 2024, might seem far off, but in the web world, it’s just around the corner. Don’t let your Reno business vanish from Google because of an outdated website. Reach out to RenoWebDesigner.com today. They’ll ensure your site not only survives Google’s mobile deadline but thrives in the mobile-first future.
Businesses in Reno, being mobile-ready isn’t just good customer service – after July 5, it’s essential. With RenoWebDesigner.com, you’re not just meeting Google’s requirements; you’re setting your Reno business up for online success.
Aug 25, 2018 | Mobile Web Design
Do people really use computers anymore?
It seems that all we ever do is browse the internet on our smartphones and tablets.
As people increasingly access the internet through mobile devices, websites have to adapt to keep up with the changes in behavior.
That’s why you need to make sure you optimize your website as a mobile-friendly website. But what does mobile friendly mean? Let’s go!
What Does Mobile Friendly Mean?
A mobile-friendly website is simply a website that displays correctly on any mobile device. It also features the following:
- Fast-loading speed
- Easy-to-read
- Easy-to-navigate
- Does not require Flash
It’s really important that you make sure your website is mobile friendly. Let’s check out why this matters so much.
1. Increased Mobile Use
Did you know that the number of Google searches via a mobile device has now overtaken searches on desktop computers?
Around 77 percent of Americans report having a smartphone. Furthermore, the average American spends over 5 hours every day on their smartphone. That’s a lot of browsing the internet on mobile devices.
If your website cannot be accessed easily via a mobile device, you’re almost certainly going to lose traffic and sales to your competition.
2. SEO-Optimization
Since 2015, Google boosted mobile-friendly websites and penalized websites that aren’t responsive to mobile use. That’s why you need to make sure your website is SEO optimized.
If you don’t think your ranking on Google matters, you should seriously consider. Over three-quarters of searches on the internet are on Google. If you’re not on Google, you’re potentially missing out on a high number of customers.
However, it also matters how highly you’re ranked on Google. While 33 percent of traffic comes from the top spot on Google search rankings, around 92 percent of traffic is generated from the first page.
3. Get Ahead of the Competition
Despite the multiple benefits of optimizing your website for mobile devices, around 60 percent of websites are still not mobile friendly.
You can get ahead of the competition by preparing your website for the future of mobile-friendly websites.
4. People Want Mobile Friendly Websites
You would be mistaken if you thought that mobile device users are simply the same as desktop computer users. The two groups behave completely different.
Almost 75 percent of users want to be able to access mobile-friendly websites. That means when you design your website and produce content, make sure that it’s easy to access with a smartphone or tablet.
5. Mobile Users Spend Money
It’s really common for people to browse products and services on their mobile device before switching to a desktop computer.
However, the number of people shopping on a mobile device is on the rise. Plus, not all mobile device users are the same either. Tablet users are more likely to spend money than smartphone users.
But unless you have a mobile friendly website, they’re not buying anything.
Why You Need a Mobile Friendly Website
Now you know the answer to what does mobile friendly mean and why it’s important, you can prepare for the mobile future.
As mobile device use continues to increase, you can’t afford to ignore the need to adapt your website.
If you’re looking for a new website design, get in touch with us today!