SEO Reno

Webdesign & SEO

Webdesign & SEO

SEO is a Part of All Good Web Design and Here's Why New websites can often lead to less traffic for one major reason: web design and SEO go hand-in-hand. Quality web design starts by determining what will bring people to your site. When people Google...

Audit SEO Online

Audit SEO Online

Scan your website for free, online. Simply complete the form below and receive a complementary SEO audit. This simple SEO report will be sent to your email within 5 minutes.   What is an SEO audit? SEO stands for search engine optimization. An SEO audit is a...

Your All Signed Up!

Your All Signed Up for the FaceBook Marketing Workshop @ Swill Coffee & Wine May 23, 2018 Make sure to arrive at the event 15 minutes early to secure your seat. Seating is open. First come basis. Please park across the street in the shopping center parking lot....

FREE Internet Marketing Workshop in Reno

FREE Marketing Event @ Swill Coffee & WineWhat Does It Take To Make Sales in 2018? by Sandy Rowley SEO Expert We business owners work hard enough as it is, now we have the task to learn SEO, PPC, Social Marketing, Email Marketing and Reputation Management, each of...

FREE Marketing Workshop this month!

FREE Marketing Event @ Swill Coffee & Wine 2018What Does It Take To Make Sales this year? by Sandy Rowley SEO Expert Check Eventbrite and our Meetup Group for all of my up and coming marketing workshops in Reno and the bay area here. We business owners work hard...

SEO Reno

SEO Reno
S.E.O (search engine optimization) the science and art of ranking a page from a website on search engines like Google, Yahoo and Bing.
I remember back in the good old days, that if your small Reno business wanted to reach thousands of local customers, you had to take out a loan or beg, borrow or steal a few thousand dollars to get a respectable ad in the Yellow Pages.  For some markets, a YP ad would be just the thing you needed to kick start a successful marketing campaign, for others, was a painful mistake (tax right off).  Thanks to SEO  (search engine optimization), times have changed, and for the good if you ask me.

Google, Yahoo and Bing search engines give a small business a real chance of reaching ideal customers for less than a few hundred dollars or less.  You don’t need to be a top SEO Expert or an award winning Web Designer to take advantage of these marketing strategies either.

SEO expert

Monthly Lunch & Learn – Free Internet Marketing Workshop with Sandy Rowley with RenoWebDesigner.com

Listed below are some helpful tips for reaching your new customers using search engine marketing. I wish you the very best in your internet marketing endeavors. I am always here to chat over the phone if your too busy to do the SEO, Web Design or Social Media Marketing yourself. Want hands on marketing help? Join our FREE monthly marketing workshop. Learn more here.  I can be reached at 775-453-6120, just ask for Sandy!

10 Steps To Higher Conversions (sales) on Your Website

  1. Create one page on your website that is designed with one specific goal. A great example would be a landing page that encourages viewers to sign up for a class, e-book, gift…you get the idea. Make this landing page your irresistible offer geared around your products & services. You can hire a custom website development company or use landing page creator sites like Launch Rock, U Bounce or Insta Page for free to little no cost.

graphic design reno

Bills.com has a great example of an irresistible offer with their interactive bill tool.

landing page design

MailChimps home page is a great design example, but uses links to other information. The sole product is still the focus point.

reno graphic design

 

Use a strong call to action at the very top of the landing page and keep the information on the page only about the one offer or ask.

Integrate bold colors and simple backgrounds.

Use testimonials and authority site badges.

 

 

 

  1. Remember, less is more for high end products and more is, well more for lower dollar services and products. If you need to buy a landing page template from Theme Forest or a download a free one online, fine, do that. Unless you are a graphic designer, do not try to cram a bunch of information onto your landing page and hope for the best. You are only wasting your time. The design needs to be clean, easy to use and straight to the point in order for it to work. You have less than 5 seconds to really motivate someone into action. Most non designers and even seasoned graphic designers struggle with finding the right amount of words and images to create a sense of urgency and demand for their product or service. We feel we need to add as much information as humanly possible. Your viewer will only be confused, bored and ultimately leave.
  2. Once you have a strong call to action, an emotion generating image or video and high strategically positioned sign up form created, now you can add content below the fold of the web page. Here is where you can list your top 5 frequently asked questions, your top 3 customer testimonials, your latest press coverage and useful information. Remember, only place content on this page that relates to the one strong call to action. If your goal is to get someone to buy the product, only focus on that product. Do NOT have links to any other pages on your site or others within this web page landing page design. Remember, the only way off of this landing page is to buy something, bookmark for later or leave. Period.
  3. Now that your money making landing page is created, you need to consider where your customers are at online. Are they in a popular group related to knitting? Hiking? Drinking? Find out where they are. It is important to know where your customers are online. If you are selling a product for bakers, I would search for popular blogs for bakers, gift shows, recipe contests and the like. Start off looking for small “mommy” blogs that talk about baking. Email and ask for advertising rates. You are wanting to trade if possible. The goal is for her/him to write a great article about your baking tool/product linking back to your landing page. You could even copy your first landing page, and add logo and picture of the blog site within the landing page… Then email this out to their followers.
  4. Offer a give-away contest to the blogger. They are always looking for content and exciting things to share with their followers. Make sure that the blogger tags your Facebook, Twitter and website address to your landing page in all their marketing and social media outreach. Give-always are a super way to reach a lot of new business, fast.
  5. Do a search for Google PPC credit and / or Facebook credits. Use this $100 credit to setup an advertising campaign linking directly to this landing page url. Remember to set your budget to $100, because you can exceed this by several hundreds or thousands of dollars in one day. You can track how many people saw your ad and how many clicked…versus who actually bought something. You can look at the keywords that were most successful and use these same keywords to do an organic SEO campaign for future sales.
  6. Partnerships are a quick way to reach potential customers online. Let’s stick with the bakery product niche. Who in your industry that is not a direct competitor, would want to partner up and sell your product to their customers? You can offer then a percentage of the sale to do this and/or pay a marketing fee.
  7. Write an article a day that helps your ideal market solve a problem. This one article or info-graphic or video a day will drastically increase your position in Google organic search. These content pieces need to be at least 800 words or longer to have a lasting positive change in your rankings in Google search.
  8. Sponsor a local Meetup group for $90. Choose a Meetup group that has hundreds of active members who match your ideal customer base. You can learn more about this group website at meetup.com
  9. Purchase space in your local Chamber of Commerce website and/or email monthly e blast. The going rates are anywhere from $99 and up, but you can reach thousands of local businesses and their employees fast. Make sure to track the clicks you receive independently of the Chambers email blast service. You can use free url shorteners/trackers from Google and Bitly.

Landing pages are a great web design marketing tool to help convert those new website views into real world customers. I see so many PPC Pay Per Click campaigns with low quality scores and results because they send their paid traffic to the home page of their website instead of a highly crafted landing page on their website that converts to sales.

You can find more SEO, Web Design, Social Media and Graphic Design information throughout my website.

I have 17 years’ experience in helping small businesses with internet marketing. I can be reached at https://www.renowebdesigner.com or call me, Sandy Rowley, at 775-453-6120.

 

SEO Reno : 5 Tips to Increase Website Traffic

SEO Search Engine Optimization

Position Your Website in the major search results...

Search Engine Marketing

Have a business in Reno Nevada area?

Looking to rank your business website on the first page of Google for your products and services?

SEO (search engine optimization) allows your website to reach thousands of people in Google who are searching for your services, products and/or business name. SEO is considered a “free” version of Googles Pay Per Click program where you can bid on a keyword in order to advertise your website at the top areas of Google search.

Learn more about SEO and how it helps businesses succeed online…

QUICK SEO TIP
 
Wanted to share with you a free tip sheet on how to vet your SEO and/or Marketing agency on their level of competency as a digital marketer. This article is a bit controversial as I list, For Free, all of the top SEO experts in the worlds money making keywords.
 
Read and download the free guide here: https://goo.gl/JaLP56

Looking to hire a SEO Expert or Company? Take 5 minutes and do a little homework on each company before signing a contract with them. Read below…

Quick Overview On How To Test Your Marketing Agencies SEO Skills

 
1. Copy the url of the website marketing agency. Example: www.RenoWebDesigner.com
 
2. Paste into a free or paid Keyword Research Tool like Ahrefs, SEMrush or Ubersuggest.
 
3. Look at the keyword rankings count, then CLICK to see what keywords they actually rank for.
 
4. Compose yourself. LOL then ask? Why is a SEO or Digital Ad agency selling organic SEO services if they are not using SEO to reach new clients for their own website? Shocking huh?
 
Click here to view our current SEO rankings on Ubersuggest for free here: SEO Expert Rankings
 
Would love to hear your thoughts. Hope to see you at tomorrows marketing workshop in Reno.
 
 
All the best,
 
Your local SEO expert…Sandy
 
775-870-0488
 
www.RenoWebDesigner.com

 

best SEO coach

SEO Expert in Reno Nevada

Each time a person clicks on one of the above ads, that business pays Google anywhere from .25 to $75+ a click!

 

PPC Pay Per Click advertising on Google search, is a great way to reach new customers fast, but you’re going to pay for it.

 

Although we have over 200 SEO tips to help a website rank well in Google, we have created Top 5 Tips to help your website rank for “free” in Google. Feel free to share.

 

Top 5 SEO Tips for Business

 

1. Renew your website domain name for 5 years or more. This shows Google that your website is likely a reputable business in the Reno Area. Make sure to update your local business address for your domain name, your email and contact information.

2. Add your business address in the Reno area as well as a local Reno phone number at the bottom of each page of your website. This helps Google to position your website in the right city where your customers can easily find you.

3. Claim your local Google Places / Map / Business listing in the Google search engine. Go to www.Google.com and search for your business name. Click ‘own this business?’ to begin adding photos, hours of operation and important information about your business.

4. Invite your clients to leave a 5 star review for your Reno business on Google Reviews. Google can be very picky about the reviews they actually approve to show up, even if the reviews are legit. A way to get around this little challenge is to have friends, family and customers leave a 5 star review on your Facebook page! Google now displays reviews from your Facebook page.

5. Add a new article, post, photos, coupon or item to your website every week. Installing a blog onto your website will allow you and staff to easily login and add content to your website without having to hire a web designer to do it for you. Adding content on a regular basis tells Google in a simple way, yes, we are still in business.

Voted best SEO expert in Reno Nevada!

 

These 5 Top SEO Tips really will help boost the views your website receives…often within the same month.

Too busy to do this SEO work?

 

I can help for as low as $500 a month. Social Media Management, SEO and website updates as well. Call anytime!  I can be reached at 775-453-6120 or sandy@renowebdesigner.com

 

 

 

Learn more about Reno SEO services! 

SEO is a very valuable marketing tool for small business owners in Reno. Ranking for a competitive keyword that positions your small business in Reno as the local leader, will increase your bottom line.

 

Most SEO work shows a positive increase in website traffic and sales within the first few months.

 

“All of our clients enjoy a positive R.O.I (return on investment) with our local SEO services.” Sandy Rowley local SEO expert in Reno Nv.

 

Why pay per click when you can rank for less?

 

The only reason to pay for PPC with Google, Yahoo and Bing is to dominate local Google search results.

 

Some clients chose to hire RWDR (RenoWebDesigner.com) to do local organic SEO as well as a small PPC program with Google.

 

Often the client will rank at least 3 times on the first page of Google for their highest clicked keyword phrases.

 

RWDR uses on white hat safe SEO best practices. You never have to worry about us outsourcing to another country or worse, hiring some stranger on Fiverr for a SEO gig.

 

If it sounds too good to be true with Fiverr gigs, it is because they are too good to be true. You could end up hurting your business rankings for at least a year or more.

 

Saving a few dollars by ordering a $5 SEO gig is not worth the risk. You do really get what you pay for. Most of our SEO plans start at $500 a month. Our average SEO client is over $1500 a month.

 

Average R.O.I for a local Bail company is over $23,000 a month!

 

Give Sandy a quick call to discuss. 775-453-6120.