Business Marketing Class
10 weeks to a Winning Business Strategy!
Reno Business Class has partnered with Sandy Rowley, local SEO expert and tech entrepreneur, to provide a one-night class that provides deeper look at SEO and how best to optimize your company’s website for maximum growth. Her reputation as a fair, honest and hard-working marketing consultant has helped her launch a new venture focusing on local SEO services in the Nevada area. Small business marketing is at the heart of her new company, RenoWebDesigner.com.
“I set out to only use local SEO strategies to build up my clientele this go around. I am using the same SEO and internet marketing tactics learned from years of experience working with world renowned celebrities, corporations and startups.” Sandy Rowley RWDR
Sandy Rowley is a Webby Award winning internet marketing expert with a proven track record of helping startups, business and world renown influencers leverage online marketing strategies for maximum growth. She has hands on experience ranking small to corporate size websites and networks, for local and national keywords.
Some of her most notable clients throughout her career, were Harpo Studios, David Avacado Wolfe, Body Mind Institute, Patti LaBelle, Voice Latina and Universal Records. She is a website and advertising campaign judge for The Webby Awards (the Oscars of the Internet) and volunteers her time to help protect local pollinators in her spare time.
Her 17+ years’ experience includes grass roots social media campaigns, local organic and international SEO (search engine optimization) strategies and website conversion tactics geared towards converting highly optimized website views into leads, information request and ultimately sales.
“Most clients are focusing on the wrong SEO metrics. They are wanting to be #1 for their own business name in Google search. With solid SEO services, this ranking will come naturally. The # 1 focus these businesses should be focusing on are the keywords their potential customers are searching for each day in search and social media networks. These are the key phrases I work to rank a customer’s website for.” Sandy Rowley RenoWebDesigner.com
Highly targeted SEO marketing focuses in on the most profitable keyword phrases within your business niche. SEO research takes time and a clear understanding of the main goal for a webpage within a website.
Our SEO experts use a number of safe SEO and Internet Marketing strategies to find the best keyword phrases for our clients:
- A/B testing
- Competitor Analysis
- In-depth Website Review for code errors that block indexing in search engines
- Heat Maps
- Marketing Content Creation
- Proprietary SEO Tools
- Social Reach Best Practices
- Algorithm Update Monitoring
And other cutting edge marketing software and services to gain the leading rank for your industry.
Safe SEO takes time, most marketing campaigns take up to 3 months to see solid ranking and relevant traffic generation. Sandy Rowley and the team at RWDR patiently assesses each client’s website marketing needs and carefully plans out a path to reach those goals. Constantly tracking the success and failures within an ever evolving campaign takes skill and follow through. Most search engine algorithms update daily. A good SEO company stays up to date on the daily changes within what is considered safe, white hat SEO practices.
Most small business owners do not have the time to keep up to date with the latest SEO marketing strategies. “I see a lot of business websites that are unknowingly causing harm to their rankings in search. I have seen everything from keyword stuffing techniques to black hat SEO companies buying fake traffic to falsely increase a customer’s rankings, only to have their website banned in search.” Sandy Rowley RWDR
Sandy and her team focus on teaching their clients about common black hat SEO and how best to protect their hard earned rankings in Google, Yahoo and Bing. Sandy provides a free Internet Marketing Workshop, Lunch & Learn each month at Fusion@Midtown co-working space in Reno. This monthly marketing group meets for an hour around lunch to review each other’s websites, social media pages and business marketing ideas. It is a non-judgmental group of local businesses looking to learn about marketing tips and strategies.
Most websites need simple updates and corrections in order to start ranking in local search for their keywords. Her website offers weekly internet marketing articles with easy to digest stories, strategies and marketing information.
Have a detailed review and report created for your website free on her website at www.renowebdesigner.com or have an instant website grader report at this url: https://renowebdesigner.com/free-website-grader/
What to expect at Catalyst Live SEO & Internet Marketing class?
This internet marketing workshop will be a fun, relaxed but helpful atmosphere to answer marketing related questions. Talk about challenges and how best to move forward. Some topics covered will be:
- How can Internet Marketing help grow my small business?
- What is the difference between PPC, SEO and SEM?
- Hands on review of several websites from class members.
- Review of quick tips to boost engagement on your social media profiles/pages.
- Highlight of what is working now in the world of SEO.
- Horror Stories: Black Hat SEO tricks to watch out for.
- Question and Answer session.
- Free and Paid resources to help grow your website traffic.
- How to Dramatically Increase Conversions.
- Understand how Web Analytics can help boost sales.
- Learn about A/B testing.
- How to start a new website, things to consider.
- SEO Web Design Basics
- What is an SEO audit?
- Mobile website design strategies
- Social Media Marketing tactics